{"id":84307,"date":"2026-01-22T16:35:34","date_gmt":"2026-01-22T16:35:34","guid":{"rendered":"https:\/\/go-paint.com\/about-us\/nieuws-en-events\/"},"modified":"2026-03-18T09:03:28","modified_gmt":"2026-03-18T09:03:28","slug":"news-and-events","status":"publish","type":"page","link":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/","title":{"rendered":"News and events"},"content":{"rendered":"<section class=\"content-type-banner__outer-wrapper\" class=\"content-type-banner wp-block-endeavour-wp-blocks-content-type-banner\">\n    <div class=\"content-wrapper-common\">\n        <div class=\"content-type-banner__inner-wrapper\">\n            <div class=\"content-type-banner__text-wrapper\">\n                <a class=\"content-type-banner__back-button\" href=\"\/over-ons\">\n                    <div class=\"content-type-banner__icon-wrapper\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\">\n                            <path d=\"M6.00269 10.0013L6.46038 9.5499L11.6269 4.45143L12.0846 4L12.9973 4.90285L12.5423 5.35428L7.82808 10.0013L12.5423 14.6484L13 15.0998L12.0846 16L11.6269 15.5486L6.45769 10.4528L6 10.0013H6.00269Z\" fill=\"currentColor\"\/>\n                        <\/svg>\n                    <\/div>\n                    About Go!Paint                <\/a>\n\n                \n<h1 class=\"wp-block-post-title\">News and events<\/h1>\n\n\n<div class=\"wp-block-endeavour-wp-blocks-custom-spacer custom-spacer\"><div style=\"height:2rem\" class=\"custom-spacer__mobile\"><\/div><div style=\"height:2rem\" class=\"custom-spacer__desktop\"><\/div><\/div>\n\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Read all about the latest innovations, news and events.<\/p><p class=\"wp-block-post-excerpt__more-text\"><a class=\"wp-block-post-excerpt__more-link\" href=\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/\">We&#8217;re happy to meet you!<\/a><\/p><\/div>\n            <\/div>\n\n            <div class=\"content-type-banner__media-wrapper\">\n\t\t\t\t<div class=\"content-type-banner__media\">\n\t\t\t\t\t\t\t\t\t\t\t<!-- Default Post Image -->\n\t\t\t\t\t\t<img decoding=\"async\" class=\"content-type-banner__image\" src=\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png\" \/>\n\t\t\t\t\t\t\t\t\t<\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-custom-spacer custom-spacer\"><div style=\"height:4rem\" class=\"custom-spacer__mobile\"><\/div><div style=\"height:4rem\" class=\"custom-spacer__desktop\"><\/div><\/div>\n\n\n\n<div class=\"team-slider__outer-wrapper\"><div class=\"content-wrapper-common\"><h2 class=\"team-slider__title\">Meet us at these events:<\/h2><div class=\"wp-block-endeavour-wp-blocks-team-slider team-slider swiper\"><div class=\" team-slider__inner swiper-wrapper\">\n<div class=\"wp-block-endeavour-wp-blocks-team-slider-item team-slider-item__outer-wrapper swiper-slide\"><div class=\"team-slider-item__inner-wrapper\"><div class=\"team-slider-item__image-wrapper\"><img decoding=\"async\" class=\"team-slider-item__image\" src=\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/Painting-and-decorating-show-2026-1.png\" alt=\"Card Image\"\/><\/div><div class=\"team-slider-item__text-wrapper\"><h3 class=\"team-slider-item__name\">June 23th &#8211; 25th, 2026 <br>Painting and Decorating Show<\/h3><p class=\"team-slider-item__role\">NEC, Birmingham UK<\/p><p class=\"team-slider-item__text}\">A unique trade show where professional painters, decorators and category managers can see and experience our full range of products. In addition to demonstrations and special offers, we will also be introducing new products.<\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-team-slider-item team-slider-item__outer-wrapper swiper-slide\"><div class=\"team-slider-item__inner-wrapper\"><div class=\"team-slider-item__image-wrapper\"><img decoding=\"async\" class=\"team-slider-item__image\" src=\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/Crown-conference-2026.png\" alt=\"Card Image\"\/><\/div><div class=\"team-slider-item__text-wrapper\"><h3 class=\"team-slider-item__name\">January 6th, 2026<br>Crown Conference<\/h3><p class=\"team-slider-item__role\">UK<\/p><p class=\"team-slider-item__text}\">During the Crown Conference, all sales managers can learn even more about the Go!Paint product range.<\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-team-slider-item team-slider-item__outer-wrapper swiper-slide\"><div class=\"team-slider-item__inner-wrapper\"><div class=\"team-slider-item__image-wrapper\"><img decoding=\"async\" class=\"team-slider-item__image\" src=\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/National-painting-and-decorating-show-2025.png\" alt=\"Card Image\"\/><\/div><div class=\"team-slider-item__text-wrapper\"><h3 class=\"team-slider-item__name\">November 18th &#8211; 19th, 2025<br>National Painting and Decorating Show<\/h3><p class=\"team-slider-item__role\">Coventry Arena, Birmingham, UK<\/p><p class=\"team-slider-item__text}\">What a fantastic event for professional painters and category managers it was. Watch the <a href=\"https:\/\/www.instagram.com\/reel\/DRUtKlyFZhG\/?utm_source=ig_web_copy_link&amp;igsh=MzRlODBiNWFlZA==\">aftermovie <\/a>on Instagram.<\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-team-slider-item team-slider-item__outer-wrapper swiper-slide\"><div class=\"team-slider-item__inner-wrapper\"><div class=\"team-slider-item__image-wrapper\"><img decoding=\"async\" class=\"team-slider-item__image\" src=\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/GoPaint-ECS-2025.png\" alt=\"Card Image\"\/><\/div><div class=\"team-slider-item__text-wrapper\"><h3 class=\"team-slider-item__name\">March 25th &#8211; 27th, 2025<br>European Coating Show<\/h3><p class=\"team-slider-item__role\">N\u00fcrnberg, Duitsland<\/p><p class=\"team-slider-item__text}\">The European Coating Show (ECS) brings together experts from the coating industry from all over the world.<\/p><\/div><\/div><\/div>\n<\/div><div class=\"team-slider__controls\"><div class=\"team-slider__icon-wrapper team-slider__slider-prev\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\"><path d=\"M6.00269 10.0013L6.46038 9.5499L11.6269 4.45143L12.0846 4L12.9973 4.90285L12.5423 5.35428L7.82808 10.0013L12.5423 14.6484L13 15.0998L12.0846 16L11.6269 15.5486L6.45769 10.4528L6 10.0013H6.00269Z\" fill=\"currentColor\"><\/path><\/svg><\/div><div class=\"team-slider__icon-wrapper team-slider__slider-next\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\"><path d=\"M13.9973 10.0013L7.91538 4L7.00269 4.90285L7.45769 5.35428L12.1719 10.0013L7 15.0998L7.91538 16L14 10.0013H13.9973Z\" fill=\"currentColor\"><\/path><\/svg><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-custom-spacer custom-spacer\"><div style=\"height:4rem\" class=\"custom-spacer__mobile\"><\/div><div style=\"height:4rem\" class=\"custom-spacer__desktop\"><\/div><\/div>\n\n\n\n<section class=\"wp-block-endeavour-wp-blocks-content-container content-container\"><div class=\"wp-block-endeavour-wp-blocks-content-container content-container__inner  content-wrapper-small\">\n<h2 class=\"wp-block-heading\">News<\/h2>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-custom-spacer custom-spacer\"><div style=\"height:1rem\" class=\"custom-spacer__mobile\"><\/div><div style=\"height:1rem\" class=\"custom-spacer__desktop\"><\/div><\/div>\n\n\n\n<p>The Store and Go has won the award for most innovative product in the \u201cD\u00e9coration\u201d category in France. Store and Go is a Dutch innovation for the maintenance and care of all types of paintbrushes. Your paintbrushes can be stored away without cleaning, and kept for a short time or even for months.<\/p>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-custom-spacer custom-spacer\"><div style=\"height:1rem\" class=\"custom-spacer__mobile\"><\/div><div style=\"height:1rem\" class=\"custom-spacer__desktop\"><\/div><\/div>\n\n\n\n<p>Our patented gel ensures that all your brushes remain flexible. When you continue painting, simply wipe them on the edge of the wiping pot, cover them with a cloth and you can continue. The system works for both water-based and solvent-based paints. Store and Go saves time, money and the environment.<\/p>\n\n\n\n<div class=\"wp-block-endeavour-wp-blocks-custom-spacer custom-spacer\"><div style=\"height:1rem\" class=\"custom-spacer__mobile\"><\/div><div style=\"height:1rem\" class=\"custom-spacer__desktop\"><\/div><\/div>\n\n\n\n<section class=\"wp-block-endeavour-wp-blocks-image-with-content image-with-content\"><div class=\"image-with-content__outer \n            content-wrapper-common \n            \n            \"><div class=\"image-with-content__image-wrapper\"><img decoding=\"async\" class=\"image-with-content__image\" src=\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/Store-and-Go-banner-image.png\"\/><\/div><div class=\"image-with-content__content-wrapper\"><div class=\"wp-block-endeavour-wp-blocks-image-with-content image-with-content__inner\">\n<p>At the conference of one of France&#8217;s largest construction suppliers, the Socoda group, the expert jury awarded Store and Go for its sustainable brush care.<\/p>\n\n\n\n<p>Needless to say, we are extremely proud of this result, especially since Socoda (with its paint brand St Luc) is considered the best reference in the French painting world.<\/p>\n<\/div><\/div><\/div><\/section>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-endeavour-wp-blocks-content-container content-container\"><div class=\"wp-block-endeavour-wp-blocks-content-container content-container__inner  content-wrapper-common\">\n<div class=\"wp-block-endeavour-wp-blocks-custom-spacer custom-spacer\"><div style=\"height:4rem\" class=\"custom-spacer__mobile\"><\/div><div style=\"height:4rem\" class=\"custom-spacer__desktop\"><\/div><\/div>\n\n\n\n<section class=\"wp-block-endeavour-wp-blocks-simple-cta-banner simple-cta-banner\" style=\"--cta-bg-color:#303339;--cta-text-color:#FFFFFF\"><div class=\"simple-cta-banner__wrapper\"><div class=\"simple-cta-banner__content\"><p class=\"simple-cta-banner__text\"><font style=\"vertical-align: inherit;\"><font style=\"vertical-align: inherit;\">Want to know how to become a (sales) partner? Or where to buy our products?<\/font><\/font><\/p><div class=\"simple-cta-banner__buttons\"><a href=\"\/en\/become-a-partner\/\" class=\"simple-cta-banner__button simple-cta-banner__button--primary\">More about partnership<\/a><a href=\"\/en\/store-locator\/\" class=\"simple-cta-banner__button simple-cta-banner__button--secondary\">Store locator<\/a><\/div><\/div><\/div><\/section>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Read all about the latest innovations, news and events. <\/p>\n","protected":false},"author":3,"featured_media":67810,"parent":16752,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-84307","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News and events - GO Paint<\/title>\n<meta name=\"description\" content=\"Meet us at one of our events and read the latest news about our product innovations for professional painters and decorators.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News and events - GO Paint\" \/>\n<meta property=\"og:description\" content=\"Meet us at one of our events and read the latest news about our product innovations for professional painters and decorators.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/\" \/>\n<meta property=\"og:site_name\" content=\"GO Paint\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-18T09:03:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/\",\"url\":\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/\",\"name\":\"News and events - GO Paint\",\"isPartOf\":{\"@id\":\"https:\/\/go-paint.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png\",\"datePublished\":\"2026-01-22T16:35:34+00:00\",\"dateModified\":\"2026-03-18T09:03:28+00:00\",\"description\":\"Meet us at one of our events and read the latest news about our product innovations for professional painters and decorators.\",\"breadcrumb\":{\"@id\":\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#primaryimage\",\"url\":\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png\",\"contentUrl\":\"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png\",\"width\":1280,\"height\":400,\"caption\":\"events\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/go-paint.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About us\",\"item\":\"https:\/\/go-paint.com\/en\/about-us\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"News and events\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/go-paint.com\/en\/#website\",\"url\":\"https:\/\/go-paint.com\/en\/\",\"name\":\"GO Paint\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/go-paint.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"News and events - GO Paint","description":"Meet us at one of our events and read the latest news about our product innovations for professional painters and decorators.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/","og_locale":"en_US","og_type":"article","og_title":"News and events - GO Paint","og_description":"Meet us at one of our events and read the latest news about our product innovations for professional painters and decorators.","og_url":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/","og_site_name":"GO Paint","article_modified_time":"2026-03-18T09:03:28+00:00","og_image":[{"width":1280,"height":400,"url":"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/","url":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/","name":"News and events - GO Paint","isPartOf":{"@id":"https:\/\/go-paint.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#primaryimage"},"image":{"@id":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#primaryimage"},"thumbnailUrl":"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png","datePublished":"2026-01-22T16:35:34+00:00","dateModified":"2026-03-18T09:03:28+00:00","description":"Meet us at one of our events and read the latest news about our product innovations for professional painters and decorators.","breadcrumb":{"@id":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/go-paint.com\/en\/about-us\/news-and-events\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#primaryimage","url":"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png","contentUrl":"https:\/\/hildering.prod.pwstaging.tech\/app\/uploads\/sites\/2\/2026\/01\/header-nieuws-events.png","width":1280,"height":400,"caption":"events"},{"@type":"BreadcrumbList","@id":"https:\/\/go-paint.com\/en\/about-us\/news-and-events\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/go-paint.com\/en\/"},{"@type":"ListItem","position":2,"name":"About us","item":"https:\/\/go-paint.com\/en\/about-us\/"},{"@type":"ListItem","position":3,"name":"News and events"}]},{"@type":"WebSite","@id":"https:\/\/go-paint.com\/en\/#website","url":"https:\/\/go-paint.com\/en\/","name":"GO Paint","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/go-paint.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/pages\/84307","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/comments?post=84307"}],"version-history":[{"count":6,"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/pages\/84307\/revisions"}],"predecessor-version":[{"id":86894,"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/pages\/84307\/revisions\/86894"}],"up":[{"embeddable":true,"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/pages\/16752"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/media\/67810"}],"wp:attachment":[{"href":"https:\/\/go-paint.com\/en\/wp-json\/wp\/v2\/media?parent=84307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}